What is Content Marketing? How To Sell it to Management?

What is Content Marketing? How To Sell it to Management?

As traditional marketing becomes less desirable and ineffective, successful marketers are turning to the power of content marketing to drive brand awareness and profits. This article defines content marketing and shows you how to leverage its power to clearly promote your authority as a thought leader in your industry.

Read More

Kindle Vella for Authors—Everything You Need to Know to Get Started

Kindle Vella for Authors—Everything You Need to Know to Get Started

If you want to find out whether the Kindle Vella serial experience is for you, this article will help you understand exactly what Kindle Vella is all about, the pros and cons of the relatively new platform, lessons learned from a successful case study, and how to incorporate Kindle Vella into your overall publishing strategy. This article describes everything you need to know to get started with Kindle Vella.

Read More

195 Quotes from Famous Authors to Inspire the Writer Within You

195 Quotes from Famous Authors to Inspire the Writer Within You

This is the ultimate collection of motivational writing quotes and tips from the world’s most famous authors. No matter your level of experience, every writer has bad days. These expert writing tips from the pros will provide the inspiration you need to start and complete your writing projects.

Read More

Why Case Studies are the Game Changers of Content Marketing

Why Case Studies are the Game Changers of Content Marketing

Content comes in all shapes, sizes, and formats and this article focuses on how case studies are the game changers when it comes to leveraging content marketing to get a quick return on investment when marketing your technical or engineering products.

Read More