Obsessed with Change

A transformation in management and culture, combined with an investment for future growth, revitalizes a 97-year-old tool-manufacturing company.

By Michelle Segrest, Reporting for Maintenance Technology Magazine

For Empire Level, giving new life to a company that was family-owned for five generations is more than an investment. It is an obsession. “There is a big difference between passion and obsession, and we are truly obsessed,” said Richard Gray, the senior vice president and general manager of Empire Level, Mukwonago, WI, a division of Milwaukee Tool Corp., Brookfield, WI. “Anyone can be passionate, but we go beyond that. We are obsessed about our brand being the best, obsessed about the quality of our manufacturing, obsessed about how clean our plant is, how happy our people are, and how well they are trained. We are obsessed about how much fun we have watching the company grow every day. This obsession really drives us.” To read the full story, please click here.